BusinessWISE

Public Relations isn’t optional—no more than sales or delivery. You may think you don’t need it… until someone uses PR against you, because there is offensive and defensive PR.  In this episode, we’ll uncover the single missing factor that L. Ron Hubbard discovered  that makes PR not just safe, but as precise and powerful as a Jedi lightsaber.

 

You need to understand PR thoroughly to achieve your full potential as an entrepreneur.  That’s a fact.  But it’s also true that there are liabilities to the subject and it has been severely perverted.  To fully understand PR, you need to confront the dark side of “the force.”

 

Let’s take a deep dive into the all-important but neglected subject of Public Relations.  First of all, you need to understand the difference between PR and Marketing or you are going to mess up and severely limit your expansion.  For that reason we are going to start this series with a review of one of our most popular episodes.

The road to wealth and prosperity could be said to be made up of many things, hard work being one of them, being honest, being competent, but there is another factor we seldom give much care or attention to, and it may be the most important of them all.  Make sure you listen to this one.  This could be a life-changer!

When you are doing all the right things to bring about expansion and it is still not going right, then you still have that last tool you can use to save the day- ETHICS!  But you better know what ETHICS is and how to handle it first!

The past few episodes we have been unravelling what might be the greatest, most fundamental problem of them all: how to tap into the abilities of oneself and others, especially one’s execs and staff.  This episode we go over the LRH data that brings this down to BRASS TACKS!!

We have been going over the subjects of ABILITY and WILLINGNESS in recent episodes.  But what do you think might be the ability senior to all others, the superpower that not only guarantees your survival, but the survival of others in your life as well.  One might say this is a pretty important episode.

If you caught our last episode, WILLINGNESS & ABILITY, you now understand how these two forces work together. So here’s the real question: How do you ignite willingness in your employees to unlock maximum ability and drive success?  Listen to this episode to find out.

 

You’ve heard it said: “So-and-so is an able person.” Maybe you’ve wished for more able staff—or even questioned your own ability. Ability is a quality we all recognize and value.

And you’ve probably also heard someone described as “very willing but not that able,” or “quite able but not that willing.” We instinctively measure people by these two qualities, often without even realizing it.

In this episode, we explore willingness and ability through the lens of L. Ron Hubbard’s discoveries. Once you understand how he defined and related these two factors, you’ll see them in a light you may never have considered before—one that can change how you view yourself, your staff, and your future expansion.

 

There are two indicators that rank above all others when it comes to locating where the trouble spots are in any group.  Know them and DON’T IGNORE THEM!!